JOIN IN THE GAME

BRIEF

Create Hockey campaign for Google app.

IDEA

Hockey World Championship is an event that affects everyone: either a 3rd generation hockey fan or a housewife that accidentally watches a match because her husband does. During the championship, the game is the only thing that matters, the only thing that both kinds of people need – to be part of the game. Either it means to get to the sport bar in time or to learn who the “tough guy” is – Google App is useful on your way to hockey.